Antonio Arocho Hernández
space microsoft vivienne.250.jpg

MR Experience, Microsoft's Future of Fashion Incubator

Hololux

Hololux

Developed a fully interactive Mixed Reality shopping immersive experience using the Samsung Odyssey+ headset. The 3D Modeling, the Unity development, UX and the animations were my main contributions to the project.

PRESS: Evening Standard, Standard, Microsoft In Culture, WSGN, Forbes, WWD, Windows Central,

London, 2018

The Westwood Walkthrough

Inspired by Vivienne Westwood, space was designed to create a fully immersive shopping experience.

The Rotating 3D Menu

Inspired by Vivienne Westwood, space was designed to have an all interactive menu that will allow to choose from one category and dive further into the MR experience.

Choosing the products

Here is an animation on how the products shall be explored in 3D.

360º Checkout

360º Checkout

Microsoft's Future of Fashion Incubator - Hololux video presentation

A video showcasing how Hololux application works. An immersive platform that allows the user to show multiple brands in one space: Airport Lounges.

The layout

The layout

The experience was designated to be offered in Airport Lounges, where in a dedicated space will be Hololens headsets or other VR Headsets.

The Lounge

The Lounge

With a fully dedicated space in the Airport lounges, the travellers will have space where they can relax, buy items virtually and will have it sent to their destination.

The Future of Fashion Incubator

Here is the Microsoft’s video presentation of all projects.

 Showcased on June 2018 in the Oval Space, London.

Showcased on June 2018 in the Oval Space, London.